Building a Mobile App: 5 things I learned
Building a mobile app can be a daunting endeavour. Unlike traditional websites, mobile apps require a different set of skills and expertise. Analytics, user experience, A/B testing, and deployments are completely different. Do you build a native app for iOS and Android or do you build a hybrid app using new technologies like Angular or React? What analytics tools will you use? How will you structure the experience to complement the mobile user's expectations?
What I’ve Learned From Web Design
I've built several custom websites in my life—and it's never been easy. A common feature of building websites for others is this: no one really knows what they want and each website requires a different experience. So while we have great frameworks like Bootstrap, Material, and Foundation, it isn't enough. Everyone in web design still goes through the hell associated with trying to bring a website to life
Getting Started with Google Tag Manager
Newcomers to Digital Marketing may be intimated by Google Tag Manager. It’s new, powerful and at times unforgiving. However, Google Tag Manager is easy and incredibly useful. The tool has a sleek interface reminiscent of other Google products with an intuitive flow that makes tagging effortless. You can even say goodbye to the need of adding the Google Analytics script to your header!