Author: Roger

Shopify Apps: Top 6 Apps for Growing Business

MailChimp is one of the many Shopify Apps to Improve Your Email Campaigns

As you may know by now, I run my family’s online business on Shopify’s platform. We made the switch from SquareSpace after a year because we wanted more tools to automate our marketing strategy. We chose Shopify because it has an ecosystem of third-party Shopify apps that help you run your online business. From automating marketing programs to optimizing your online store’s performance, Shopify has you covered. Read More

Product Management: 5 Lessons from Technology Startups

analytics platforms are incredibly important

I was 22 years old when I graduated from college. During my college years, I read a ton of dense philosophical text and solved complex economic problems. This experience, I believe, trained me to think differently than my peers. My first job out of college was a healthcare IT company. During the day I helped facilitate operations for our implementations team. At night I learned how to code and use marketing tools. After a few months, I launched my family’s online business. This was the first time I truly owned a product. Fast forward a few years, we’re now serving customers around the world, automating marketing interactions, directly interacting with customers and growing our reach. Little did I know, I was cultivating my product management skills. Read More

Kimchi Country: My Time in Seoul

Seoul became a very special place for me. Travelers from the Western World will find amazing cultural, topographical, architectural and technological differences in Seoul. The city has over 10 million residents and a population density nearly twice that of New York. The transit in the city is unbelievably efficient. The food is inexpensive and delicious. The people are kind and live like night owls. The landscape is something to be in awe of. Technology is far more intertwined in their everyday life. Read More

Traveling to Buenos Aires, Argentina

Buenos Aires, one of the top 10 most populated cities in South America. When you begin your descent into the domestic airport, the sheer size of the city starts to sink in. Travelers will find a sea of buildings and skyscrapers as far as you can see. Although we were in Buenos Aires for about a day and a half, we made the best of it. Read More

Team Trip to Cordoba, Argentina

My company decided it was time for me to visit Cordoba, Argentina. I've been working with ID90 Travel for about a year and have yet to meet the team I interact with on a daily basis. Our CEO and Head of Technology asked if I'd like to join them on the next trip. I simply asked when and next thing I knew, I was on my way. Read More